Thursday, January 16, 2014

iTribute- think different

In class the other day after watching the 1997 Apple "Crazy Ones" commercial, we talked about using Apple's different products as tools to make a difference in the world like the crazy ones. The 2011 song/video, "iTribute" by the hip-hop/rap duo Timeflies, was made using only Apple products. Timeflies created the song in October 2011 as a tribute to the late Steve Jobs. The lyrics are about different Apple products/software and Steve Jobs himself. The song showcases Apple products from iCal to the iPod and everything in between. The song even includes excerpts from Jobs's Stanford commencement speech ("stay hungry, stay foolish"). Timeflies used these various Apple products as tools to create something great. The duo has gone from making weekly YouTube videos (Timeflies Tuesday) in their apartment to selling out arenas in major cities across the country. 

"If apple taught us anything that's to think different"



1 comment:

  1. I enjoyed the way they worked in about every Apple word/concept they could think of.

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